The coloured shoe posters would be used to continue the Invisible Disabilities campaign stage two . They could also be used alongside the original campaign but perhaps be more directed at universities schools and colleges. It was time to play with colour and text and to give it the same ccompostional treatment as the photo shoe posters.
it was important to see which colours and combination of colours work together.
Coloured version of logo is also used in posters.
White outlines gives the poster a totally different look
The initial colours were darker.